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Golden Tours and tastecard team up to make sightseeing even better

We’re excited to share the news of our latest partnership, one that brings even more value to people exploring the UK.

Kristina Singleton

16-05-2025

This collaboration puts even more value in the hands of Golden Tours customers. From iconic landmarks to unforgettable meals, sightseeing just got more rewarding. 

Customers can now unlock exclusive tastecard savings at thousands of restaurants across London and the UK - turning a day out into something even more memorable. Whether it’s 25% off including drinks or 2 for 1 meals, travellers can enjoy standout dining experiences without the premium price tag. 

“Partnering with tastecard allows us to offer our customers fantastic savings on dining, making their adventures even more enjoyable,” said Mikesh Palan, Managing Director at Golden Tours. 

For Ello Group, this partnership is another strong example of how we help leading brands boost loyalty, enhance experience, and stay front-of-mind - in a market where added value is everything. 

“This collaboration ensures that travellers and tourists can enjoy great meals at discounted prices while experiencing everything London has to offer,” said Matt Turner, Founder & Group CEO at Ello Group. “It’s exactly the kind of partnership that shows the power of customer rewards done right.” 

The offer is already live - giving Golden Tours customers immediate access to savings and setting a strong precedent for tourism and leisure brands who want to deliver more. 

 Want to explore how rewards can work harder for your brand? 

Let’s talk about how Ello Group can help you drive stronger engagement and deeper loyalty. Contact us

 

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